Natalie Martin's rebrand seamlessly blends a flowing, custom script wordmark with a unique, handcrafted logo, ushering in a fresh era for the LA-based fashion house.
Natalie Martin’s rebrand returns to the brand's handcrafted origins, blending modern style with timeless bohemian flair. The new visual identity features a custom wordmark with a personal touch, designed to become a signature element of the brand. Accompanying the wordmark is an 'N' and 'M' monogram that echoes the brand's block print technique used in their fabrics. A refreshed color palette underscores the brand's unique vibe, making for a distinct yet approachable look that resonates with Natalie Martin's eclectic collections.