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Vada

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Project Details

Homepage and product page redesign for the LA eyewear and jewelry brand Vada.

Vada is a Los Angeles eyewear and jewelry brand with a strong visual identity that wasn't translating to the homepage. We redesigned the homepage, product detail page, and blog with a sharper editorial logic, foregrounding the product photography and giving customers a clearer path to browse. The result is a site that holds the brand's aesthetic and the conversion goals at the same time.

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