Back to the top of the page

The Elwood Club

SCROLL

Project Details

Brand identity for a private members club opening in Newport Beach.

The Elwood Club is a private members club opening in Newport Beach, with additional locations to follow. We developed the identity to hold the club's character without overstating it: logo, brand positioning, guidelines, collateral, and website. The visual system carries a sense of place and history without leaning on the conventions members already see in every other club brand.

Branding & Identity

No items found.

Related work

Bombera

Logo and type direction for an Oakland restaurant rooted in Mexican culinary tradition.

Kaiyo

Print and digital campaign for a marketplace for sustainably sourced pre-owned furniture.

Drew Frist Studio work in context

Now booking

Have a project in mind?

Let's start a conversation.

Tell us a little about the project. We work with a small number of clients each year.

Thank you.

We read every note ourselves and will write back within two working days.

Something didn’t go through — email hello@drewfrist.com and we’ll pick it up.

Prefer email?

hello@drewfrist.com